108. Liz Bohannon: Why “Dream Big” Is Terrible Advice
Why is “dream big” the wrong advice for most entrepreneurs? In this episode of the Business of Advice podcast, Cody sits down with Liz Bohannon, founder of Seiko Designs (now Noonday Collection), bestselling author and Forbes Top 20 speaker, to unpack why starting small and taking action beats waiting for a lightning-strike moment. Liz shares her journey from quitting her corporate job at 22 and moving to Uganda with less than $1,000, to building a global brand that has empowered thousands of women worldwide.